Endcaps, Sidecaps and Clip Strips

Sidecaps

Endcaps can be a powerhouse and a great sales & promotional tool in your store that can cause constant excitement.  In the retail and marketing calendar, we suggest that you change your endcap every week.

Use promotional items seasonal items, closeouts, opportunity buys and in and out merchandise, anything that draws excitement to your store. Cleaning, Paper items and Food make great in and out promotional items.

Sidecaps

Sidecaps are great ways to enhance departments in promotional areas and can also be used as entire categories in smaller departments such as sewing, foot care, shoe polish, show laces and stickers.

Side Cap Ideas:

• ¼ Pound Balloons
• Gift Bag tissue
• Bows
• Ribbon
• Coin Rollers
• Batteries
• Garbage Bags
• Rubber Gloves
• Incense
• Paint Brushes
• Solid Colour Disposable Plastic Cutlery
• Candle Lighters/BBQ Lighters
• Candy Surprise Bags
• Hair Accessories
• Toothbrushes
• Cosmetic Bags
• Sponges
• 10 pk. Pens
• 10 pk. Pencils
• Colouring Crayons
• Playing Cards
• Socks
• HBA Accessories
• Nighlights
• Bagged Spices
• Cotton Balls
• Bagged Q-Tips

Clip Strips

An excellent way to increase your customer average sale.  They should be used to cross-merchandise or compliment a category.
Ideal for impulse items around cash area.

Clip Strip Ideas:

• Scotch Tape
• Blistered Scissors
• “AA” Batteries
• Lip Balm
• Toothpick holders with Toothpicks
• Carded Flashlights
• Lighters
• Bobby Pins
• Playing Cards
• Car Air Fresheners
• 10 pk. Pens
• 10 pk. Pencils
• ¼ Pound Balloons
• Toothbrushes
• Lint Rollers/Lint Brushes
• Wooden Spoons
• 5 pk. Paint Brushes

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