We are proud to announce upcoming 2018 Trade Shows

TORONTO

August 18-21, 2018

THE INTERNATIONAL
CENTER, HALL 5

6900 Airport Road, Hall 5
Mississauga, ON, L4V 1E8

EDMONTON

August 27-28, 2018

RADISSON HOTEL & CONVENTION CENTER EDMONTON

4520 – 76 Avenue NW,
Edmonton, AB, T6B 0A5

MONTRÉAL

Septembre 5-7, 2018

PLACE
FORZANI

4855, rue Louis-B.-Mayer,
Laval, QC, H7P 6C8

HALIFAX

September 23-25, 2018

HALIFAX EXHIBITION CENTRE

200 Prospect Road,
Halifax, NS B3T 1P2

Retail Tips

June – August

  • Father’s Day is Sunday, June 17, 2018.
  • Create and decorate a “Dad” section.
  • Feature a wedding endcap, bridal shower and baby endcaps early in the summer.
  • Stock up on fireworks, flags, red and white balloons, cups napkins and other party accessories for Canada Day – Saturday, July 1st.
  • Stock up on items for Canada’s 150 years celebration.
  • Start pre- booking for Valentine’s Day, Easter and Spring 2019.
  • Start building your back to school section at the end of July. Include stationery, backpacks, lunch snacks, etc.

May – Mother’s Day:

  • Mother’s Day is Sunday, May 13, 2018
  • Make and display Gift Baskets on May 1st, 2018, include picture frames.
  • All cottage and camping gear should be out at the beginning of the month.
  • Display an endcap of fireworks for Victoria Day, May 21,  2018
  • Have teacher thank you cards and gifts on display throughout the month.

November

  • Decorate your store for Christmas. Play Christmas music to encourage shoppers.
  • Don’t forget to keep the store full with basics. Reorder November and December.
  • Feature outdoor decorations such as lights, wreaths, bows & bulbs, etc.
  • Regularly rotate giftware items.
  • Stock up cold weather gear such as ice scrapers, antifreeze, salt, etc.
  • Don’t forget hats, mittens, scarves, gloves.
  • Build a Christmas stocking stuffer section in mid-November.
  • Make sure your craft section is well stocked as people make their own decorations and gifts for Christmas.
  • Review last year’s seasonal sales / notes and last year’s inventory.

December

Generate some extra revenue this holiday season:

With your store nicely decorated, Christmas music playing in the background and merchandise displayed strategically around the store you are sure to have a significant increase in sales from the month before. Here are a few extra tips on how to capitalize on this time of year:

  • By the end of the first week of December, you should have a new endcap set up displaying party hats, wrapping paper, serviettes, disposable tableware, etc.
  • Historically, the highest volume of sales on bags, tissues and bows occur the week of December 18th -24th.  Make sure you are ready – STOCK UP!
  • Maintain a large quantity of gift-wrap essentials: bags, tissue paper, bows, ribbons, etc.
  • Have a visible section of scissors, tape, glue and sparkling markers. May be displayed in your impulse buy section.
  • Include photo albums/ frames endcap as Christmas is the season for pictures.
  • Continue to rotate/ change your endcaps to give your store a new look.
  • Cash area remains the #1 impulse buy section; therefore, try new items in this area. Take notes on what sells well and what does not.
  • Throughout the month be well stocked with gloves mittens, and hats.
  • Starting December 26th is boxing week. Use this time to clear out all Christmas items i.e. wrap, cards, bags, etc. at 30%-50% off.